Just a month after restructuring the company, Google has unveiled a new logo. The logo which is still a wordmark, uses a sans-serif typeface, making it modern and stylish.
Google’s word-mark has been evolving ever since it was created in 1998 but this is its biggest change since 1999, when Google first cleaned up the lettering and settled on its four colors of blue, red, yellow and green.
Aside changing its wordmark, Google has also changed the tiny “g” logo on browser tabs to uppercase “G” that is stripped in all four of Google’s colors.
Making the logo look good on small screens seems to have been a major consideration. The new, simpler lettering is supposed to scale better to smaller sizes, making the wordmark more distinct and easier to read. It's also supposed to be easier for Google to display on low-bandwidth connections.
...the g is different :)
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